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50 Cent attended the CES (Consumer Electronics Show) Tradeshow in Las Vegas earlier this month, where he sat down with Forbes to discuss his SMS Audio headphones brand.
Specifically, the hip-hop mogul explains what's unique about his brand, as compared to others; how important the aesthetics of the design are; and being surprised about the company's growth so quickly.
"This is like my first album. This actual company is like my first record," 50 explained. "I intended for it to be successful, I worked for it to be successful. I didn't anticipate it being successful as fast as it actually is. In a year's time we've been able to launch in 46 countries. We've made the projections for the year."
