Which rapper runs social media? Kanye West? Jay-Z? 50 Cent? Lil Wayne? Nope, none of the above. It's Drake.
According to USA Today, the Canadian rapper sits atop a list by Networked Insights, who determined the rankings after a 12-month analysis of social conversations.
The Young Money artist beat out the likes of Kanye West, Jay-Z, his boss Lil Wayne, and other notable rappers for the #1 with over 46 million total social conversations, nearly double the runner-up.
The report says Drake showed the most consistency numbers over time, while others saw dramatic spikes when newsworthy items made headlines -- the release of Yeezsus, and Jay-Z's chatter around Magna Carta Holy Grail for example.
Below is the breakdown:
1. Drake – 46,212,641
2. Kanye West – 25,418,362
3. Lil Wayne – 22,052,209
4. Rick Ross – 16,113,915
5. Jay-Z – 16,022,820
6. 2 Chainz – 13,628,752