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Hirai: Vita sales on 'low end' of expectations

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  • Hirai: Vita sales on 'low end' of expectations



    The last couple of years have been interesting for handheld game consoles. The 3DS debuted to lower than expected sales in 2011, only to see Nintendo turn things around with a drastic price cut. Last year, the PlayStation Vita failed to match even the 3DS' pre-price-drop performance in its early months, and the device still has yet to see any price cuts. Sony CEO Kaz Hirai now says that the Vita has been "on the low end of what we expected."

    The comment comes from a media reception interview following a CES stage presentation, reports the Wall Street Journal. Still, even with lagging sales, Hirai said the Vita could still be a success, noting that Sony judges the relative success of a product over 5 to 10 years. Said Hirai, "Long term is what is important." Certainly, it took the PlayStation 3 quite some time to build up steam, and now the console is neck and neck with Xbox 360, which had a yearlong head start. Of course, it's worth mentioning that it took the PS3 a few price drops to get there.

  • #2
    Hirai: Vita sales on 'low end' of expectations

    It's normal that the Vita sales are low.
    There aren't many games available for it
    And if you look at the ones that are released, well, uncharted is good.
    My cousin owns it and that game seems good and as for the other games
    I don't think that the COD blacklisted is selling good, I haven'thead great reviews about it
    They should release more games ( good ones) for it and maybe for now, lower the price
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